At Seniors Helping Seniors® Southwest Broward, we have a passion for meeting the needs of seniors in a way that provides both dignity and a sense of camaraderie. Our owner(s) Diana Marrero Cabassi firmly believe we can do that through serving seniors in our community, which includes: Pembroke Pines, Weston, Cooper City, and surrounding communities.
About Seniors Helping Seniors Southwest Broward
Seniors Helping Seniors® in-home services in Southwest Broward County provides non-medical assistance for seniors by seniors. We work with seniors to provide companionship, ensure their safety, and to encourage their participation in life.
Diana Marrero Cabassi, CSA | Certified Senior Advisor & Franchise Owner
Diana Marrero Cabassi left a 35-year career in corporate human resources to care for her aging mother and start a new business helping senior citizens remain independent by matching them with able-bodied seniors willing to help them. Today, she provides seniors in Southwest Broward County a way to supplement their incomes and give back to their community by providing non-medical assistance to seniors who need help with everyday tasks to continue living in their own homes.
Like many Seniors Helping Seniors franchise owners, Diana recognized the need to provide seniors with non-medical assistance after her mother was diagnosed with dementia. “Knowing that this is a progressive disease, I decided that no amount of money or prestigious job was worth not being present for the rest of my mother’s life,” Diana said. “Although my work in corporate America was challenging, I was not emotionally fulfilled. Running a Seniors Helping Seniors franchise gives me personal satisfaction, because it provides the most vulnerable, overlooked population with care and dignity during their last years.”
Non-medical services may include, but are not limited to, companionship, light housekeeping, meal preparation, transportation, pet care, relief for family members, overnight stays, 24 hour care, and more.
Our Seniors Helping Seniors® Core Values
We match seniors who need a hand with mature, active women and men who have a passion for helping others. Seniors Helping Seniors® home care was founded in 1998 with two simple ideas:
- Seniors can help each other age more happily and gracefully.
- Seniors who give, and those who receive, benefit equally.
- An experienced, reliable resource for seniors who want to stay in their own homes.
- In-home care, companionship, and services from seniors who enjoy helping others.
- Reasonable hourly rates for seniors who want care and companionship.
- Reasonable hourly wages to seniors who want to provide these services.
About Our Founders
Seniors Helping Seniors® in-home care service was co-founded by Kiran and Philip Yocom in order to realize Kiran’s personal mission of providing care for those who can’t care for themselves. Before coming to the United States from India, Kiran worked with Mother Teresa for 14 years.
How We've Grown
From our roots in Pennsylvania, and our first match in 1998, Seniors Helping Seniors® in-home services has grown to include hundreds of locations in the US and Internationally. We continue to grow and evolve, adding new services to better assist seniors and refining our caregiver training as new industry best practices come to light.
To keep pace with a rapidly growing senior population, we’re actively seeking Seniors Helping Seniors® franchise partners in open markets.